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PÜR Beauty

Forever Soft Rejuvenating Lip Treatment

This product is sold out.
This product is sold out.

When your lips crave moisture, reach for Forever Soft! Infused with an advanced luxurious formula blend of superfoods, this day and night Rejuvenating Lip Treatment instantly nourishes and moisturizes your lips, creating a softer and smoother-looking pout. The metal tip dispenses the moisture-rich formula to lips, creating a cooling effect with each application.


  • Helps rejuvenate the appearance of and moisturize dry lips 
  • Helps protect lips from dehydration
  • Works to visibly soften, smooth, and refine the look of rough texture
  • Antioxidant-rich lip treatment formula helps seal in moisture to relieve dry or chapped lips
  • Cooling metal ball tip applicator helps massage the moisture-rich lip treatment formula into the lips for quicker results
  • Vegan and cruelty-free
  • Free from parabens and gluten
  • 0.33 fl oz

Key Ingredients

  • Green Tea, Ginseng, and Vitamin B: A complexion-boosting blend of invigorating ingredients that helps address signs of premature aging while rejuvenating the look of skin
  • Sunflower Seed Oil: A lightweight hydrating oil that helps condition and soothe the lips
  • Aloe Juice Powder: Helps hydrate and soothe the feel of the lips
  • Superfood Blend: A skin-loving blend of ingredients including Green Tea, Vitamin E, Aloe Juice Powder, Watermelon Extract, Apple Extract and Lentil Extract to help encourage a more radiant-looking appearance

How to Use

Apply a generous amount of the product onto the lips throughout the day as needed


Aqua/Water/Eau, Helianthus Annuus (Sunflower) Seed Wax, Myrica Cerifera (Bayberry) Fruit Wax, Glyceryl Stearate, Stearic Acid, Propanediol, Glycerin, Acrylates Copolymer, Isododecane, Trimethylsiloxysilicate, Copernicia Cerifera (Carnauba) Wax, Nylon-12, Silica, Vp/Eicosene Copolymer, Olea Europaea (Olive) Oil Unsaponifiables, Cannabis Sativa (Hemp) Seed Oil, Alteromonas Ferment Extract, Aloe Barbadensis Leaf Juice, Biotin, Phenoxyethanol, Dimethicone, Hydroxyacetophenone, Lecithin, Sodium Hydroxide, Butylene Glycol, Hydroxyethylcellulose, Rhus Succedanea Fruit Wax, Rhus Verniciflua Peel Wax, Shorea Robusta Resin, Ethylhexylglycerin, Citric Acid, Potassium Sorbate, Sodium Benzoate, Tocopherol, Iron Oxide (Ci 77499)

About the Brand

Our philosophy is PÜR & Simple. Designed to accentuate your natural-born beauty, we offer multitasking beauty solutions that support your lifestyle.