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PÜR Beauty

Big Look Lengthening Mascara

This product is sold out.
This product is sold out.

Fortified with Argan Oil, this game-changing volumizing mascara works to envelop lashes in nourishing, knockout color with endless build and dewy sheen. Exclusive, clump-resistant mascara wand is designed to easily smooth and evenly coat lashes—even in the tough inner corners! 


  • Includes one (1) tube of Big Look Extreme Mascara in black
  • Nourishing lightweight formula is comfortable for all-day wear without flaking or smudging
  • Lash-loving, conditioning ingredients help lashes appear stronger and shinier with prolonged use
  • Unique clump-resistant mascara wand designed to lift and separate each lash, even the tough, inner corner lashes, to deliver uniform color
  • Free from aluminum, BPA, fragrance, gluten, mineral oil, parabens, phthalates, silicones, sulfates, and talc
  • Vegan and cruelty-free
  • BPA-free container
  • 0.17 oz

Key Ingredients

  • Argan Oil: Rich in Omega-3 Fatty Acids to condition lashes for overall lash health and help prevent premature fallout 
  • Vitamin E: Works to moisturize and increase lash flexibility for healthier-looking lashes 
  • Nylon 12: Attracts to each lash for longer-looking lashes

Perception Study

  • 92% of participants saw amplified lash length and volume* 
  • 92% of participants said the mascara was easy to remove*

*Based on an in-house perception study with 40 participants

How to Use

  • Begin by placing the mascara wand at the base of lashes, then hold for a few seconds to set
  • Wiggle the wand in a back-and-forth motion
  • Use the wand vertically to apply to the lower lash line


  • Aqua, Glyceryl Stearate, Propylene Glycol, C18-36 Acid Triglyceride, Pvp, Cetyl Palmitate, Euphorbia Cerifera (Candelilla) Wax, Nylon-12, Stearic Acid, Vp/Eicosene Copolymer, Steareth-20, Copernica Cerifera (Carnauba) Wax, Aminomethyl Propanediol, Caprylyl Glycol, Argania Spinosa Kernel (Argan) Oil, Phenoxyethanol, Steareth-2, Xanthan Gum, Chlorphenesin
  • May Contain: Iron Oxides (Ci 77499)

About the Brand

Since the brand’s inception in 2002, we have redefined clean beauty with one mission in mind—to offer PÜR Beauties multitasking beauty solutions that support—never compromise—their lifestyle. Our philosophy is PÜR & Simple. Designed to accentuate your natural-born beauty, our complete product mix is backed by clinically proven technology to leave skin looking and feeling its best…long after the makeup comes off!